Yamauchi made an astute early assessment of the video games market. This was that, despite ever more powerful games consoles, sales would be principally driven not by high-quality graphics or complexity, but by the quality of the gameplay on offer. Hiroshi Yamauchi, who has died aged 85, transformed his family's Japanese playing-card company into a powerful global force in the video game market, enthralling players over several decades with devices such as the Game Boy and characters including Super Mario and Donkey Kong.

http://www.smh.com.au/technology/technology-news/nintendo-boss-hiroshi-yamauchi-played-people-not-games-to-build-empire-20130920-2u3v9.html